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One day, it’s a post-game interview.
The next, it’s signing day, a scholarship opportunity, a brand partnership, a microphone in front of a crowd—or a question you weren't expecting.
Game-Ready: The Athlete’s Media Playbook helps student-athletes prepare for the communication moments that come with being visible.
Created from the perspective of a former television journalist, this practical workbook takes athletes through five essential areas:
01 — On-Camera Presence & Confidence
Learn the fundamentals of looking and sounding confident when the camera is rolling.
02 — Message Discipline & Talking Points
Build a clear message around your story, values and goals—and learn how to get back to it when questions go off script.
03 — Interview Preparation
Practice the six common types of athlete interview questions and prepare for big moments before they happen.
04 — Crisis-Aware Communication
Learn what to do when something goes wrong publicly, including how to respond without making the situation worse.
05 — Social Media & Personal Brand
Take a closer look at what your athlete's online presence communicates to coaches, recruiters, sponsors and others.
✔ Self-assessment
✔ Worksheets and reflection exercises
✔ Mock interview practice
✔ Talking-point builders
✔ Crisis-response planning
✔ Social media brand audit
✔ 30-day practice tracker
✔ Quick-reference interview card
Because communication is a skill, too. And like any skill, it gets better with practice.
Please note: The Game-Ready Athlete Communication Workbook is sold separately from the Game-Ready on-demand video workshop. The workbook was created as a companion to the video experience, but it can also be purchased separately for athletes who want a hands-on resource they can revisit and practice with.
One day, it’s a post-game interview.
The next, it’s signing day, a scholarship opportunity, a brand partnership, a microphone in front of a crowd—or a question you weren't expecting.
Game-Ready: The Athlete’s Media Playbook helps student-athletes prepare for the communication moments that come with being visible.
Created from the perspective of a former television journalist, this practical workbook takes athletes through five essential areas:
01 — On-Camera Presence & Confidence
Learn the fundamentals of looking and sounding confident when the camera is rolling.
02 — Message Discipline & Talking Points
Build a clear message around your story, values and goals—and learn how to get back to it when questions go off script.
03 — Interview Preparation
Practice the six common types of athlete interview questions and prepare for big moments before they happen.
04 — Crisis-Aware Communication
Learn what to do when something goes wrong publicly, including how to respond without making the situation worse.
05 — Social Media & Personal Brand
Take a closer look at what your athlete's online presence communicates to coaches, recruiters, sponsors and others.
✔ Self-assessment
✔ Worksheets and reflection exercises
✔ Mock interview practice
✔ Talking-point builders
✔ Crisis-response planning
✔ Social media brand audit
✔ 30-day practice tracker
✔ Quick-reference interview card
Because communication is a skill, too. And like any skill, it gets better with practice.
Please note: The Game-Ready Athlete Communication Workbook is sold separately from the Game-Ready on-demand video workshop. The workbook was created as a companion to the video experience, but it can also be purchased separately for athletes who want a hands-on resource they can revisit and practice with.